How to Print Amazon Shipping Labels Guide
Customers benefit from competitive pricing on inventory, while sellers on Amazon who choose Fulfillment by Amazon (FBA) or Fulfillment by Merchant (FBM) enjoy many advantages. In both cases, sellers are required to print Amazon shipping labels as part of the order fulfillment process.
Because Amazon has such a large market and offers end-to-end e-commerce solutions, many small and medium-sized businesses use it alongside their own websites. Amazon supports sellers with competitive pricing, a strong logistics network, and fast delivery.
FBA vs. FBM – Key Differences
- Fulfillment by Amazon (FBA): Amazon stores, packs, and ships your products. Sellers benefit from faster delivery and Prime visibility but pay additional fees.
- Fulfillment by Merchant (FBM): Sellers manage their own storage, packing, and shipping. This offers more flexibility and higher profit margins but requires more effort.
Regardless of whether you use FBA or FBM, you must print and attach Amazon-approved shipping labels to all packages.
Step-by-Step: Printing Amazon Shipping Labels
- Sign in to Seller Central
Log in to your Amazon Seller Central account with your seller credentials. - Go to Manage Orders
From the dashboard, open the “Orders” tab and select “Manage Orders.” - Select Orders
Choose the orders you want to ship. Multiple orders can be selected at once. - Click on Buy Shipping
Proceed to the shipping label creation page by selecting “Buy Shipping.” - Confirm Shipping Details
Review the customer’s address and select the preferred shipping service (Amazon partnered carrier or another carrier). - Configure Label Settings
Enter package weight, dimensions, insurance (if needed), and delivery confirmation preferences. - Generate Labels
Once details are confirmed, generate the labels. A PDF file will be created. - Print Labels
Open the PDF and print using a compatible printer and the correct label paper. - Attach Labels
Securely affix the printed label to each package. Ensure barcodes and addresses are clearly visible. - Double-Check Accuracy
Verify that each label matches the correct order before shipping.
Tips for Smooth Order Fulfillment
- Always follow Amazon’s label placement guidelines to avoid shipping delays.
- Ensure barcodes are not folded, smudged, or covered with tape.
- Regularly check printer settings to maintain high-quality prints.
- Keep extra label sheets or sticker rolls in stock to prevent delays.
Boosting Sales with Promotions
Beyond smooth logistics, sellers can increase sales through promotions:
- Flash Sales: Create urgency with time-limited discounts.
- Bundle Discounts: Offer deals when products are purchased together.
- Social Media Exclusives: Reward loyal followers with special discounts.
- Subscription Discounts: Encourage repeat purchases with lower prices for subscribers.
- Gamified Promotions: Offer rewards for reviews, referrals, or repeat orders.
Always keep promotions clear, simple, and budget-friendly to maximize customer engagement.